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Check Your Prep Level- The Marketing Mix

5 Chapter(s) 19 mins left in module

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QUIZ
2 Questions
Check Your Prep Level- The Marketing Mix

Question of 2

Communicating a product, service, or idea directly to the consumer to generate a response/transaction is __________ channel of the marketing mix. This may involve email, telephone calls, etc.

Sales Promotion
Personal Selling
Direct Marketing
Advertising

Which is the most effective type of advertising media for a sport product?

TV
Radio
Sports events
Internet
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